One of the many advantages of digital printing is the extra benefit of Variable Data Print. We are given the data that needs to be printed, eg. Names, titles, addresses, numbering etc.. We can then personalise each print. These invites for Jacobs Engineering were printed with the individual names and addresses. The information section at the end of the invite was perforated so that it could be torn off and returned easily. As the return address was printed on the other side of the invite, it could simply be torn off and popped in the post, with no need for a separate addressed envelope.